Life Magazine – May 10, 1917 (# 1802) – Norman Rockwell

Description

Cover : Prissy young man confronting a youngster in the act of drawing a cartoonish figure on a fence, “’Tain’t you,” art by wonderful Norman Rockwell.

– Full page color ads for Richmond Straight Cut cigarettes (with art of firemen in a parade by Herb Roth), Gordon Dry Gin, Rauch & Lang Electric (very nice art by C. Everett Johnson).
– Small photos of French war orphans : Raymond Wack (Baby 470), Maurice Lafontaine (&36), Juliet Haunet (864), Suzanne Bissonnier (857), and Micheline Morlet (9).
– Full page black and white ads for Michelin (with art by Arthur Edrop), John Walker & Sons (Johnnie Walker Red Label, art by Leo Cheney), White Company (White Sixteen valve 4, with art by Teale), Chandler Motor Car Company (excellent art by ? Signed with an fancy signature but I can’t find it in another reference, perhaps H W. Crompton), Velvet tobacco (with fun art), Havoline oil (pour this oil on the troubled sea).
– Full page art or cartoon art by William L. Jacobs (Why, Helen, I think eleven proposals in one week is positively immodest), Paul Reilly (the biography of a little joke), Charles Dana Gibson (Congratulations … Lady Liberty shaking the hand of President Woodrow Wilson, presumably for joining the war effort), Reginald Bathhurst Birch (Don’t you read the papers?),
– Another piece by the chief editoral writer pertaining to getting into the European war, but late.
– Two page centerspread art by Charles Broughton, “Welcome Russia!” Lady Liberty on the Russian Bear, pertaining to Russians helping in the war effort.
– Some current events include : The conscription bill is on its triumphant way through Congress; Marshal Joffre of France is due to visit the USA soon; French envoys say Send some troops soon and let their final training be done on French soil; Includes a small artwork of Uncle Sam cultivating a field of rifles with bayonets (Ought to be a record crop by fall, art by Harrison Cady).
–  Each original Life magazine has MUCH more excellent historic and fun 1917 content than is listed here – 2Neat!!