Life Magazine – March 11, 1909 (# 1376) – Fashion Number

Description

Cover : Lady looking into hand mirror, “The glass that cheers,” not signed but surely by C. Coles Phillips who does art in this style.

– FASHION NUMBER (much on fashion).

– Full page color ads for Pompeian Massage Cream (The jar that fills the glass with cheer, a clear play on the cover artwork), Baker Electric Vehicles (The aristocrats of motordom (Woman and her dog driving in open car).
– Full page black and white ads for Martin & Martin fine boots (all text), Lord & Taylor for Onyx Hosiery (with art), Equitable Life Assurance Society (all text)
– Full page art or cartoon art by Henry Hutt (Fashion Number header page), Orson Lowell (Fun art of the wife trying to do up the MAN’s corset while complaining about the things fashion requires and snapping off her thumbnail in the process).
– Cute quarter page ad for Peter’s original milk chocolate with nice art of kids sledding.
– Half page art by Paul Gould, “Locomotion : and the close fitting skirt,” men pushing women who are on roller skates.
– Two page centerspread art by A. D. Blashfield “The March of Fashion,” from apes through the centuries.
– Some current events include : Women’s suffrage – much on this in the Editor’s column.
–  Each original Life magazine has MUCH more excellent historic and fun 1909 content than is listed here – 2Neat!!