Life Magazine – July 1933 (# 2580) – Evolution of Fashion

Description

Cover : Modern woman in skimpy clothes looking at display of clothing from a hundred years ago, 1833, “A century of progress,” art by Lester Gaba.

– Full page color ads for Good Year Double Eagle tires (with art of cowboy giving directions to driver), Canada Dry’s Sparkling Water, Chevrolet (My pocketbook says), General Dual Balloon tires ad with very pretty art of women and white car (with orange background, art probably by Walter Klett), Life magazine ad for advertisers, Camel cigarettes (disappearing elephant trick).
– Full page black and white ads for Spur Bow ties, Pontiac (with art), Newsweek magazine, American Golfer magazine.
– Special section : IMPOSSIBLE MAGAZINE MERGERS 3 : Good Housekeeping and The Literary Digest with sample color cover and two sample interior pages.
– Full page art or cartoon art by Jose Schorr and Albert Viale (Predictions for July), Tony Balcom (tintype of Senator Hiram Johnson), Boris Artzybasheff (And over there – behind the fruit cart – is the Empire State Building), Edwina (Sinbad : three cheers for the fourth!), Russell Patteron (COLOR : Mary Lou, will you all entertain Mr. Banks till Ah come down?), Dr. Seuss (The Farm Relief situation at a glance), Harry Haenigsen (Our own newsreel).
– Some current events include : People who got loans from Morgan’s bank got unwelcome publicity (favoring friends, speculation and such), Altercation in the Presbyterian Church about Mrs. Buck (missionary to China), Too much kidnapping where the criminals get away with the ransom.
– And much more 1933   2Neat antique Life magazine content – cool!