LOOK Magazine - March 9, 1954

Cover : French actress JeanMarie.

- Full page Delsey toilet tissue ad with woman putting on cold cr'me, art by Lucia.
- Super charming full page color Texaco Fire Chief ad with the five Dalmatian pups playing with some skis.
- Are our teachers afraid to teach?, free inquiry and free discussion are impossible in many parts of the United States.
- Fun on snow, Lake Placid, snow cat pulling skiers, Jack Wikoff night skiing with flashlights on his knees, ski jumping on Intervales Hill, Expert doing a tip roll, Grandma (Cly) Wikoff cross country skiing with her family, more.
- Doctor Jack Witten has worked 47 years in the Virginia mountains, has 17 boys living at his house, Little Red, Tai Sung, Roger, Davey, more.
- How Labor bosses get rich, Edward J. Florio, Joseph P. Ryan, James Hoffa, Dave A. Dennis, William C. DeKoning, Clare Hoffman, more.
- Full page color Watchmakers of Switzerland ad with Norman Rockwell ad of grandfather helping little girl pick out a watch.
- Full page Lucky Strike cigarettes ad with author H. Allen Smith.
- Young actresses at the Rehearsal Club, Manhattan, Anne Roberts, Janina Wynn, Christine Hennessey, Sandy Stevens, Carol Campbell, Barbara Walters, Pat Jenkins, Ginny McGuire, Ruth Rochow.
- Full page American Petroleum Institute ad with George Savory, Savory Oil of Birminham.
- University of Chicago Medical School performs surgery on Scampy, a Shetland Sheep dog, Mrs. Doris John.
- Pee Wee Reese tells about his 14 years with the Brooklyn Dodgers baseball team.
- New girdles and corselets reduce the wife's waistline even more.
- New is perforated hardboard, pegboard for storage, Joanne and Charles Curtis.
- Water ski capers, Cypress Gardens, florida stunts.
- Nice feature on Zizi Jeanmarie, the little French ballerina.
- Full page red movie poster ad for "Beat the Devil" plus matching page listing theaters playing it.
- Pity the poor pro wrestler, Sneering Hans Schmidt, Gene Stanlee, Killer Kowalski, Baron Leone, Ray Thunder, Verne Gagne, Mighty Atlas, Bibber McCoy : just as silly as it is today.
- Howard Hughes story, part 3, star Jane Russell, engineered bra, Hughes Flying Boat, more.
- Viewing the television audience, what do they look like while watching TV.
- Jerry Lewis and Sheree North in a jitterbug contest in the movie "Living it up."
- Full page color Camel cigarettes ad with Eleanor Steber, opera singer, in fancy gown.
- Two page color movie poster ad for "Jubilee Trail."
- Full page color United States Brewers Foundation beer ad, Showing off the latest project, 91 in series, art by Douglass Crowckwell.

Magazine Condition : Good      OR      Poor (All Good,  but missing the last two items listed above, center spread movie poster ad for Jubilee Trail, and USBF beer ad.)

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